Captevate Web Video Editor App
Client Forbidden Technologies Agency Furthermore Year 2016
Creative Fields Visual Design, User Interaction, User Experience, Prototyping
For many people video editing can be intimidating and many of us have videos we do nothing with on our digital devices. With this in mind, Forscene wanted to re-purpose their existing advanced video editing software for the masses. In a collaborative environment we worked together through research, user testing, prototyping and build of an online video editor that was simple enough to use for the novice but with all the functionality of an advanced product.
This product enables the user to create inspiring videos with text, filters and music. Elegant parrallax animations and enlightening interactions were employed throughout to establish a flow through the journey with minimal friction.
As lead designer I was able to ensure the visual design and interactions were consistent, appealing and spoke in a universal language of iconography and engaging copywriting. We were aware that this product would be international and needed to work with visual cues to ensure the user will enjoy and understand the journey from upload to share